National Sales Associates
Lighting the path in the food industry
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about us About Our Company

National Sales Associates is a perishable brokerage firm which was started in early 80's by Ray and Becky Kingsbury.  After years of success in the midwest NSA has opened in Florida and continuing its tradition of excellence.  Becky Kingsbury, our president has over 30 years of experience in the meat industry.  10 of those were soent as Director of National Accounts for the National Pork Council.  There is not a chain in the country with which she is not familiar with.  Hal belford, our director of retail and Jesus Morales, our south Florida regional director bring more than 50 years combined industry experience. Ben Eichsteadt our newest addition, serves as a senior account exec.  Ben makes account calls on Sweet Bay, Albertsons, Publix as well as some food service customers.  Ed Bass from our Edmond OK office brings a wealth of knowledge and over 30 years of experience to National Sales. 

The National Sales Team focuses alot on getting to know our buyers and our principles.  We believe that it's the relationships we build on both sides of the table that lead to our success.  A testament to our committment lies in the fact that many companies that we represented so long ago in Wisconsin have teamed up with us again in Florida.  We would love the opportunity to show you how our winning combination of  strategies at both headquarter level and at store level can drive your company to success in Florida!


Our Mission

To grow our principles business in sales and line presence through honest and confident headquarter calls combined with zealous store work.


Company History